Live streaming: The Future of the Retail Industry

Andy Charters
.
August 18, 2023
Tech News

Today most of us turn to internet search engines to scavenge for the product we are specifically seeking, as the internet has exponentially broadened our horizons and made our shopping experience a lot more immersive. With technology's rapid growth new ways are constantly concocted to further ease how we purchase.

Currently, the most common way to shop on the internet is through e-commerce websites, the buying process is done in just a few steps; scrolling through products, adding to your cart and paying with your card or cash on delivery (COD).

Live streaming today has become a successful social media platform used primarily for viewer engagement on a large scale. What was once just used for communication purposes has now become a potential money-making machine for retail businesses across the world.

Making its way to the online retail scene in huge strides is the concept of “live shopping”, this way of selling products takes our shopping experience to the next level as we, the viewers, can interact and purchase in real time.


To get a better grasp on the idea of “live shopping”, it can be compared to QVC (Quality, Value, Convenience), a televised retail channel where products are promoted during the TV broadcast and can be easily bought through a phone call.

Video from QVCtv

With live streaming as a platform, convenience and speed are enhanced as we the customers are given the ability to interact with the influencer as well as instantaneously purchase what we see on the live broadcast in just a simple swipe or click.


When watching a live stream, we are immediately sucked into a space that almost feels personal and exclusive; the live host promotes items like a friend sharing and reviewing items that they’ve recently purchased.


A form of trust can be built as we, the customers, are able to see the products in movement as the streamer presents and describes in detail how the product fits and feels. As it is, live viewers are reassured that these products aren’t edited in any shape or form as you would in a photograph, the platform’s transparency will be a key element to its success in the near future.


The marriage of e-commerce and live streaming will be a major game changer in the retail industry as these real-time product reviews and level of interactivity can play as great advertising tools.


Related Article: 7 Smart Tips for a Safe Holiday Online Shopping


The Future of Retail is Already in China

The future of the retail industry is already seen on live streaming platforms booming in China. Ahead of the game, live streaming has become a shopping craze amongst the Chinese population establishing it as a billion dollar industry.


Due to its popularity in the Chinese market, brands and retailers have quickly understood that live streaming has the potential to be an effective marketing medium. E-commerce is now actively invading live videos, whether it is via a fashion show or online influencers reviewing the latest cosmetic products via videos; enabling Internet users to buy what they see on the screen in real time.


Two of China’s biggest online retail apps Taobao and its competitor JD.com have both launched live streaming platforms: Taobao Live and JD live. Both have done extremely well on monetizing their platforms.


According to Alibaba, their conversion rate on Taobao Live is 32%, meaning that for every one million views, 320,000 items are added to the cart. Such a success was only made possible by the platform’s extensive customer engagement. One of the major ways that boost interaction is due to the fact that numerous retail store owners and brands on both JD.com and Taobao hire influencers with a huge following to help promote their products. As the live streamer presents each product, links will pop up on the screen allowing the viewer to purchase.


Back in 2009, Alibaba Group formed the connection between Singles Day and online shopping when trying to generate sales for its Tmall unit by offering special pricing and promotions within a 24 hour period. According to CNBC, since the last Singles Day sale (2018), Alibaba's Tmall and Taobao e-commerce properties amounted to 30.8 billion U.S. dollars.


With its large presence within the retail industry in China, other western companies have caught on and are slowly making its way to mainstream platforms.


Related Article: 7 Holiday Gift Ideas for the Techie in Your Life

Live Shopping Making its Way to Mainstream Platforms

In recent years, western platforms have made strides towards this new e-commerce phenomenon. According to commercial property firm Cushman & Wakefield, the US retail sector has been in a decline with more than thousands of stores are closing down and more are on the chopping block. In contrast, online retailing are in an upward momentum surpassing traditional brick-and-mortar retail businesses.

Big online platforms such as Facebook and Amazon are in the works on making a transition to live streaming that will ultimately change the way we shop in the near future.

 

Facebook has been developing and testing out a shopping mode feature enabling merchants to efficiently sell items on a live stream. While watching the live broadcast, customers will be presented a screenshot button that will allow them to take photos of the items they want to purchase. The transaction involves the Messenger app as the mode of communication with the merchant and payment process.

This Facebook feature is being tested in Thailand, where a community of resellers are utilising Facebook Live to sell a wide range of different products, from beauty products to garments and other merchandise. As of now, Facebook has not made any moves to stop its live feature in Thailand giving an indication that the performance is going well.

A recent report from TechCrunch, Amazon has recently launched Amazon Live enabling live stream videos to showcase products from a variety of different retail brands. When customers watch a live video, a series of product links will then appear below the screen. With just a click on any product, link consumers are able to either purchase or learn more about the product.

Amazon brings on QVC with the launch of Amazon Live, giving viewers a familiar taste of the known and loved QVC onto a live stream setting; making for a smart and well-calculated move.


Despite its launch, Amazon does not appear to be promoting its live stream feature nor does it feature it in the main site’s navigation bar. Seemingly, Amazon Live is still dipping its toes to the large e-commerce pool and will take the plunge at a later date.


From the looks of it, the notion of using video content to drive sales is on an upswing and may eventually be the common way we purchase products in the near future.


Related Article: The 6 Emerging Uses of VR

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July 9, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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QA Automation Engineer

We are looking for a talented Software Tester to join our expanding QA team. You will be working as part of a highly skilled team, helping build high-quality interactive web and mobile applications. You will work on implementing automation tests for our products to make sure they are kept robust.

POST DATE
July 2, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Senior Quality Assurance Engineer

POST DATE
June 25, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Senior Android Developer

POST DATE
September 27, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Full Stack .Net Developer

As a Full-Stack Developer, you will play a pivotal role in advancing our core product, which is market-ready and positioned for continuous improvement and innovation. You will be integral to the entire development lifecycle, enhancing existing features and deploying new functionalities. You will stay abreast of industry trends to continuously innovate and improve our product, taking ownership of projects from conception through to implementation.

POST DATE
June 25, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Senior IOS Developer

As an iOS Developer, you lead technical excellence and management within our team on a leading VOD platform. You ensure iOS projects are delivered on time and within budget while providing clear solutions to complex technical issues. Your role fosters innovation and excellence through the adoption of new technologies and best practices, supporting the team to produce top-tier work.

POST DATE
June 21, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Software QA Test Engineer (Manual)

This role will be to collaborate on the Quality Assurance of the company’s application, whilst also taking responsibility for the back-end architecture. You will assume responsibility for a wide range of activities that will include candidate support, client and integration support activities, and project-based work to improve our overall effectiveness

POST DATE
June 21, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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QA Engineer

As a QA Engineer, the ideal candidate will have a strong background in both manual and automated testing, with a focus on mobile and web applications. This role involves working closely with developers, product owners, and UX/UI designers to ensure the highest quality of our software products.

POST DATE
June 21, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Full Stack Shopify Developer

POST DATE
June 20, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Senior Video Editor

We seek a Video Editor with a strong creative eye. You'll create high-quality YouTube videos, repurpose content, and streamline workflows using Adobe Premiere, Frame.io, CapCut, and other AI tools to maximize your video editing efforts. You will create videos on a weekly basis for our company and our CEO's personal brand. The job is completely remote, but we have offices in Makati, where you might be asked to join us occasionally for team gatherings.

This is an exciting opportunity for a video editor who has a growth mindset, who takes pride in their work and enjoys working from the comfort of their home.

POST DATE
June 18, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Senior Developer - Zuora Subscription Billing

As a Senior Developer specializing in Zuora Subscription Billing, you will be responsible for the design, development, and maintenance of Zuora Subscription Billing solutions to support our subscription-based business model. You will work closely with cross-functional teams to understand business requirements and implement solutions that align with the company's objectives.

POST DATE
June 17, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior Backend Engineer

Cloud Employee is a UK-owned Philippines business established 8 years ago.We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineering teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement, and well-being. We provide security, career paths, individual training programs, and mentoring.

POST DATE
June 14, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

FileVine Consultant

POST DATE
June 13, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Back End Developer (Python)

Writing scalable, robust, testable, efficient, and easily maintainable code. Translating software requirements into stable, working, high performance software. Playing a key role in architectural and design decisions, building toward an efficient microservices distributed architecture.
POST DATE
June 10, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Head of Growth Marketing

Cloud Employee is building a ‘Future of Work’ AI driven talent tech platform in the remote software engineer staffing space. 

In this strategic and hands-on creative role, you'll have the opportunity to shape the narrative of remote work and impact the tech industry at a global scale. 

With team members across the US, LATAM, Europe and Asia - we’re on a mission to bridge the talent gap with our matching platform and employee experience programs.

We need your storytelling strategy skills to ‘share the journey’ and the human stories behind our business

POST DATE
May 1, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Software QA Test Engineer

Cloud Employee, is a UK owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being a supportive and cutting edge workplace continuously investing in staff development, engagement and well-being. We provide security, career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Senior/Team Lead Full-Stack PHP Developer

Cloud Employee is a fast-growing UK-managed offshore recruitment and staffing company in the Philippines. We tackle the growing global IT skills shortage by connecting tech companies based in Europe, the US, and Australia to our pool of expert software developers in the country.

We are now seeking a passionate Senior/Team Lead Full-Stack PHP Developer to join our team of skilled talents. This is an excellent opportunity to join a fun and dynamic work environment and to significantly advance your career.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior/Lead Backend Developer - Brazil

Cloud Employee is a UK-owned business established 8 years ago. We connect high-performing software engineer talent worldwide with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines and Brazil as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being a supportive and cutting edge workplace continuously investing in staff development, engagement and well-being. We provide security, career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior/Lead Backend Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Senior UI Developer with Umbraco

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Senior Software Engineer (VB6)

Cloud Employee is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineering teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement, and well-being. We provide security, career paths, individual training programs, and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior Python Developer

Cloud Employee, is a UK owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being a supportive and cutting edge workplace continuously investing in staff development, engagement and well-being. We provide security, career paths, along with individual training programs and mentoring.

POST DATE
August 12, 2024
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior /Lead Fullstack Developer - Brazil

Cloud Employee is a UK-owned business established 8 years ago. We connect high-performing software engineer talent worldwide with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines and Brazil as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being a supportive and cutting edge workplace continuously investing in staff development, engagement and well-being. We provide security, career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior Integrations Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior Integration Backend Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior Fullstack Python Developer with React

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior Fullstack PHP Laravel Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior Fullstack Engineer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior Frontend Developer (React)

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior NET Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.
POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior DevOps Engineer

Cloud Employee, is a UK owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being a supportive and cutting edge workplace continuously investing in staff development, engagement and well-being. We provide security, career paths, along with individual training programs and mentoring.

Our Client

A leading UK-company that specializes in providing foreign currencies solutions

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Robotics Software Engineer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

A completely integrated innovation studio within the corporate framework, with a primary emphasis on making the future of the food industry accessible to all. Their core objective is to discover, create, and expand tailored automation remedies, utilizing a team of proficient individuals covering domains like engineering, robotics, and artificial intelligence. Our central mission revolves around constructing automation technology solutions that empower individuals to achieve greater feats.

Position Summary

In your role as a Robotics Software Engineer, your expertise in Robotic Software Engineering will be the key to your success. Collaborating with our skilled team, you'll play a pivotal role in advancing our cutting-edge product development accelerator. Your responsibilities will involve crafting, programming, and evaluating top-notch software essential for ensuring the dependable and secure operations of commercial robots.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Senior Python Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Python Developer (Senior Level)

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
JOB TYPE
Apply

Python Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Perl Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Mid-Senior Mechanical Engineer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

A completely integrated innovation studio within the corporate framework, with a primary emphasis on making the future of the food industry accessible to all. Their core objective is to discover, create, and expand tailored automation remedies, utilizing a team of proficient individuals covering domains like engineering, robotics, and artificial intelligence. Our central mission revolves around constructing automation technology solutions that empower individuals to achieve greater feats.

Position Summary

The position of Mechanical Engineer corresponds to a mid-level role. An ideal candidate for this position possesses robust practical expertise in various technical systems. The responsibilities encompass a combination of individual input within projects and actively leading teams towards achieving a remarkable standard of technical proficiency.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Mid-Senior Industrial Design Engineer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

A completely integrated innovation studio within the corporate framework, with a primary emphasis on making the future of the food industry accessible to all. Their core objective is to discover, create, and expand tailored automation remedies, utilizing a team of proficient individuals covering domains like engineering, robotics, and artificial intelligence. Our central mission revolves around constructing automation technology solutions that empower individuals to achieve greater feats.

Position Summary

In the role of an Industrial Design Engineer with a focus on cobotics, you will assume a crucial position in envisioning, crafting, and honing both the tangible and operational facets of our collaborative robotic solutions. Your collaboration will extend to cross-functional groups, including mechanical engineers, software developers, and UX designers, in the pursuit of devising cobotic systems centered around users. These systems will redefine effectiveness and safety within industrial settings.

POST DATE
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Backend Python Developer

Cloud Employee, is a UK owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being a supportive and cutting edge workplace continuously investing in staff development, engagement and well-being. We provide security, career paths, along with individual training programs and mentoring.

A top rated and state of the art cloud based video interviewing solutions company based in the UK catering to over 5000 prominent companies around the world such as Samsung, Uber, Boohoo, Coinbase, 7-Eleven and many more.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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CNC Machinist

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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CRM Data Specialist (MS Dynamics 365)

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Electrical Engineer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

A completely integrated innovation studio within the corporate framework, with a primary emphasis on making the future of the food industry accessible to all. Their core objective is to discover, create, and expand tailored automation remedies, utilizing a team of proficient individuals covering domains like engineering, robotics, and artificial intelligence. Our central mission revolves around constructing automation technology solutions that empower individuals to achieve greater feats.

Position Overview

In the role of an Electrical Engineer, your expertise and proficiency in designing electrical-mechanical systems will be a key asset, enabling you to stand out. Collaborating with our skilled team, you will play a vital role in expediting product development processes.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
Apply

Front-End Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Front End React Developer

Cloud Employee is a fast-growing UK-managed offshore recruitment and staffing company in the Philippines. We tackle the growing global IT skills shortage by connecting tech companies based in Europe, the US, and Australia to our pool of expert software developers in the country.

We are now seeking a passionate Front End React Developer to join our team of skilled talents. This is an excellent opportunity to join a fun and dynamic work environment and to significantly advance your career.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Frontend Developer (NextJS and React)

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Frontend Developer (Senior)

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Seasonal
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Frontend React Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
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JOB TYPE
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Full-Stack Developer

Cloud Employee is a fast-growing UK-managed offshore recruitment and staffing company in the Philippines. We tackle the growing global IT skills shortage by connecting tech companies based in Europe, the US, and Australia to our pool of expert software developers in the country.

We are now seeking a passionate Full-Stack Developer to join our team of skilled talents. This is an excellent opportunity to join a fun and dynamic work environment and to significantly advance your career.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Full-Stack Laravel/Vue Developer (Jr to Mid)

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Full Stack .Net Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineering teams and grow their CV and skill-set.We pride ourselves on being a supportive and cutting-edge workplace that continuously invests in staff development, engagement, and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Full-Stack Node/VueJS Developer (Mid - Senior)

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring

POST DATE
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Remotely
JOB TYPE
Full Time
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Full-Stack PHP Developer (Mid to Senior)

Cloud Employee is a fast-growing UK-managed offshore recruitment and staffing company in the Philippines. We tackle the growing global IT skills shortage by connecting tech companies based in Europe, the US, and Australia to our pool of expert software developers in the country.

We are now seeking passionate mid to senior-level Fullstack PHP Developer to join our team of skilled talents. This is an excellent opportunity to join a fun and dynamic work environment and to significantly advance your career.

POST DATE
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Remotely
JOB TYPE
Full Time
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Full-Stack PHP Developer Tech Lead

Cloud Employee is a fast-growing UK-managed offshore recruitment and staffing company in the Philippines. We tackle the growing global IT skills shortage by connecting tech companies based in Europe, the US, and Australia to our pool of expert software developers in the country.

We are now seeking passionate Lead Full-Stack PHP Developer to join our team of skilled talents. This is an excellent opportunity to join a fun and dynamic work environment and to significantly advance your career.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Full stack RoR/VueJS Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
WORK LOCATION
Remotely
JOB TYPE
Full Time
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Fullstack Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set. We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.
POST DATE
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Remotely
JOB TYPE
Full Time
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Fullstack .NET Developer

Cloud Employee, is a UK-owned Philippines business established 8 years ago. We connect high-performing software engineer talent in the Philippines with some of the world’s leading and most innovative tech companies. Developers join to work from the Philippines as part of international engineer teams and grow their CV and skill-set.

We pride ourselves on being supportive and cutting-edge work that continuously invests in staff development, engagement and well-being. We provide security, and career paths, along with individual training programs and mentoring.

POST DATE
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Live streaming: The Future of the Retail Industry

February 16, 2024

Today most of us turn to internet search engines to scavenge for the product we are specifically seeking, as the internet has exponentially broadened our horizons and made our shopping experience a lot more immersive. With technology's rapid growth new ways are constantly concocted to further ease how we purchase.

Currently, the most common way to shop on the internet is through e-commerce websites, the buying process is done in just a few steps; scrolling through products, adding to your cart and paying with your card or cash on delivery (COD).

Live streaming today has become a successful social media platform used primarily for viewer engagement on a large scale. What was once just used for communication purposes has now become a potential money-making machine for retail businesses across the world.

Making its way to the online retail scene in huge strides is the concept of “live shopping”, this way of selling products takes our shopping experience to the next level as we, the viewers, can interact and purchase in real time.


To get a better grasp on the idea of “live shopping”, it can be compared to QVC (Quality, Value, Convenience), a televised retail channel where products are promoted during the TV broadcast and can be easily bought through a phone call.

Video from QVCtv

With live streaming as a platform, convenience and speed are enhanced as we the customers are given the ability to interact with the influencer as well as instantaneously purchase what we see on the live broadcast in just a simple swipe or click.


When watching a live stream, we are immediately sucked into a space that almost feels personal and exclusive; the live host promotes items like a friend sharing and reviewing items that they’ve recently purchased.


A form of trust can be built as we, the customers, are able to see the products in movement as the streamer presents and describes in detail how the product fits and feels. As it is, live viewers are reassured that these products aren’t edited in any shape or form as you would in a photograph, the platform’s transparency will be a key element to its success in the near future.


The marriage of e-commerce and live streaming will be a major game changer in the retail industry as these real-time product reviews and level of interactivity can play as great advertising tools.


Related Article: 7 Smart Tips for a Safe Holiday Online Shopping


The Future of Retail is Already in China

The future of the retail industry is already seen on live streaming platforms booming in China. Ahead of the game, live streaming has become a shopping craze amongst the Chinese population establishing it as a billion dollar industry.


Due to its popularity in the Chinese market, brands and retailers have quickly understood that live streaming has the potential to be an effective marketing medium. E-commerce is now actively invading live videos, whether it is via a fashion show or online influencers reviewing the latest cosmetic products via videos; enabling Internet users to buy what they see on the screen in real time.


Two of China’s biggest online retail apps Taobao and its competitor JD.com have both launched live streaming platforms: Taobao Live and JD live. Both have done extremely well on monetizing their platforms.


According to Alibaba, their conversion rate on Taobao Live is 32%, meaning that for every one million views, 320,000 items are added to the cart. Such a success was only made possible by the platform’s extensive customer engagement. One of the major ways that boost interaction is due to the fact that numerous retail store owners and brands on both JD.com and Taobao hire influencers with a huge following to help promote their products. As the live streamer presents each product, links will pop up on the screen allowing the viewer to purchase.


Back in 2009, Alibaba Group formed the connection between Singles Day and online shopping when trying to generate sales for its Tmall unit by offering special pricing and promotions within a 24 hour period. According to CNBC, since the last Singles Day sale (2018), Alibaba's Tmall and Taobao e-commerce properties amounted to 30.8 billion U.S. dollars.


With its large presence within the retail industry in China, other western companies have caught on and are slowly making its way to mainstream platforms.


Related Article: 7 Holiday Gift Ideas for the Techie in Your Life

Live Shopping Making its Way to Mainstream Platforms

In recent years, western platforms have made strides towards this new e-commerce phenomenon. According to commercial property firm Cushman & Wakefield, the US retail sector has been in a decline with more than thousands of stores are closing down and more are on the chopping block. In contrast, online retailing are in an upward momentum surpassing traditional brick-and-mortar retail businesses.

Big online platforms such as Facebook and Amazon are in the works on making a transition to live streaming that will ultimately change the way we shop in the near future.

 

Facebook has been developing and testing out a shopping mode feature enabling merchants to efficiently sell items on a live stream. While watching the live broadcast, customers will be presented a screenshot button that will allow them to take photos of the items they want to purchase. The transaction involves the Messenger app as the mode of communication with the merchant and payment process.

This Facebook feature is being tested in Thailand, where a community of resellers are utilising Facebook Live to sell a wide range of different products, from beauty products to garments and other merchandise. As of now, Facebook has not made any moves to stop its live feature in Thailand giving an indication that the performance is going well.

A recent report from TechCrunch, Amazon has recently launched Amazon Live enabling live stream videos to showcase products from a variety of different retail brands. When customers watch a live video, a series of product links will then appear below the screen. With just a click on any product, link consumers are able to either purchase or learn more about the product.

Amazon brings on QVC with the launch of Amazon Live, giving viewers a familiar taste of the known and loved QVC onto a live stream setting; making for a smart and well-calculated move.


Despite its launch, Amazon does not appear to be promoting its live stream feature nor does it feature it in the main site’s navigation bar. Seemingly, Amazon Live is still dipping its toes to the large e-commerce pool and will take the plunge at a later date.


From the looks of it, the notion of using video content to drive sales is on an upswing and may eventually be the common way we purchase products in the near future.


Related Article: The 6 Emerging Uses of VR

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