As the Head of Growth Marketing, you'll work directly with and report into the co-founders to design and execute our marketing plan. Your role is to craft a clear and engaging narrative that showcases Cloud Employee’s innovative spirit, technological edge, and focus on people, establishing us as thought leaders and an employer software engineers aspire to join.

You'll have the canvas to experiment, innovate, and drive our brand forward through engaging, relatable and useful content.

• Build the A Team: Whilst you will have oversight across all marketing functions and be expected to be hands-on, you will have a monthly budget to spend on specialist freelancers, agencies and eventually FTE’s across the different functions. 
• Persona Audience Development: Work with department heads to gain deep insights into our target market and value proposition.  
• Lead Generation: You will be responsible to generate X amount of lead enquiries per month using cold outreach, paid, inbound etc. 
• Content Strategy: Craft and oversee the creation of engaging content, from articles and video scripts to social media posts, embodying our culture, expertise, technology and differentiators. We want to talk about how and why we do things. 
• Social Media Management: Oversee our social media strategy, ensuring consistent and impactful engagement with our audience. Philippines based Social Media Manager will report to you. 
• Cross-Functional Collaboration: Work with our People Ops, Employee Experience and L&D teams to spotlight life at Cloud Employee. 
• Content Calendar Management: Maintain a content calendar to ensure the steady flow of meaningful content.
• Newsletter Ownership: Oversee the development of separate email newsletters for prospect clients, software developers and existing clients. 
• Website Optimization and Conversion: Actively manage and enhance our website content and UX to ensure it remains accurate and is conversion optimised.
• Performance Tracking: Monitor and report on the impact of content and social media efforts.
• Create Webinars: Work with the founders and CTO to create educational webinars to engage prospect clients around topics such as digital transformation, scaling a business etc. 
• Resources: Have direct access to existing freelance writers, videographers, designers, social media assistants, ai tools and more to support you. 

• Entrepreneurial mindset - whilst working closely with the founders on strategy - you are happy to get your hands dirty and make stuff happen. 
• Highly organised and ops driven. 
• Strong analytical skills to monitor performance and drive improvements.
• Experience with digital marketing tools such as HubSpot & Apollo. 
• Solid background in content creation and brand marketing, preferably within a B2B tech setting. Portfolio submission is required.
• Experience in managing social media platforms and understanding content marketing strategies.
• Ability to write in a compelling, conversational human tone.
• Exceptional project management skills.
• A good eye for design. 

• Competitive Compensation: Enjoy a base salary plus a performance-based bonus.
• Generous Vacation Allowance: 25 days of paid vacation, plus public holidays.
• Health and Wellness Benefits: Comprehensive coverage and gym membership reimbursement.
• Flexible Working: Primarily remote, with visits to our London office.
• Equity / Stock Options: Share in the success of both Cloud Employee and Storma .
• Professional Development: Work closely with our founders and build your leadership experience.